Romancing the automobile and motor racing in art
22 February, 2024
The glamour and excitement of the automobile first had an impact on me through car advertisements. Growing up on Auckland’s North Shore in the conservative early ’60s, there wasn’t much dynamic stuff going on. Everything was pretty bland and socially constrained, but there were glimpses of a world beyond that lay just out of our grasp. One of these early influences was a pile of late ’50s National Geographic magazines. We received these on subscription from a generous uncle in North America. It wasn’t the articles we were poring over though, it was the advertising, particularly the art-styled American car adverts.
The evocative, lusciously coloured and boldly styled auto adverts hit me like a juggernaut.